KassCare

Root-Cause Skincare Powered by Science and Ayurveda

Deepti Gujar Kulkarni – Founder & CEO

Our Story

KassCare, founded in 2022 by Deepti Gujar Kulkarni, was born from her personal battle with acne and passion for holistic skincare. Blending Ayurveda with modern science, the brand creates “Bio-Intelligent Skincare” using safe, natural, and sustainable ingredients. Each product reflects Deepti’s commitment to authenticity, trust, and long-term skin health.

KassCare was founded in 2022 by Deepti Gujar Kulkarni, whose personal struggle with severe acne inspired her to look beyond quick fixes and focus on root causes of skin issues. Her journey led her to study skincare in depth, becoming a certified esthetician and exploring organic formulation. This knowledge became the foundation for a brand that merges the wisdom of Ayurveda with the precision of modern science.

The name “Kass” comes from the Sanskrit word “Kansa,” a healing metal known in Ayurveda for its detoxifying properties. It reflects the brand’s philosophy of holistic wellness and balance. KassCare calls this approach “Bio-Intelligent Skincare” — a belief that skin health can only be restored when the root cause is understood and addressed.

Every KassCare product is formulated by Deepti herself, using natural and sustainable ingredients. Her personal rule is simple: if a product is not safe for her own family, it is not sold. This commitment to authenticity and safety ensures that each serum or cream delivers both trust and results.

Beyond products, KassCare is also about education. Customers are guided through their skin journey with knowledge about ingredients, routines, and the science behind formulations. This empowers people to make informed choices for long-term skin health.

In 2024, Deepti’s story was featured in YourStory’s HerStory, showcasing how she turned her challenges into a brand that resonates with empathy, science, and purpose. Today, KassCare continues to grow as a trusted name for those who want solutions that are effective, ethical, and deeply personal.

KassCare

About the Founder

Background

Deepti was raised in Pune in a business family. Her father ran a watch store, which sparked her interest in entrepreneurship. She pursued a Bachelor’s in Commerce and later earned her MBA in Marketing Management from Symbiosis Institute of Business Management.

Experience

She began her career with L’Oréal, where she worked on product launches and market research. Later, she contributed to her family’s business, OPAL, before moving into skincare research and formulation.

Vision

To create safe and effective skincare that addresses root causes, empowers individuals with knowledge, and restores confidence through healthy, balanced skin.

Brand Journey

How It Started

Deepti’s personal battle with acne drove her to research skincare deeply, eventually leading to the creation of KassCare.

What Makes Us Unique

A fusion of Ayurveda and science, with founder-led formulations and a strong educational approach for consumers.

Mission & Values

Provide skincare that is safe, effective, and science-backed.

Our Products

Pore Minimizer Serum

₹ 970.00

Kass Pore Minimizer Serum refines texture, controls excess oil, and visibly reduces enlarged pores with Niacinamide, Salicylic Acid, and Rosa Canina Extract. Lightweight and fast-absorbing, it leaves skin smoother, clearer, and perfectly balanced for daily confidence.

Oil Cleansing Face Wash with 1% Salicylic Acid

₹ 830.00 (

Kass Salicylic Acid Face Wash with 1% Salicylic Acid and neem deeply cleanses pores, balances oil, and prevents future breakouts.

Collagen Serum - 2% Peptide

₹ 1,350.00

Kass Collagen Serum 2% Peptide – a powerful anti-aging serum that stimulates collagen with Peptide P3, Wheat Protein, and Algae Extract. It firms, smooths, and restores elasticity, reducing wrinkles and dullness.

Why We Are Unique?

Smart Skincare

Bio-Intelligent Skincare that addresses root causes.

Ancient Science

A blend of Ayurvedic wisdom and modern science.

Authentic Care

Founder-led formulation ensuring safety and authenticity.

Educated Care

An educational approach that empowers customers.

What Our Customers Say

Priya S.

Mumbai

"The Vitamin C Serum has transformed my skin, leaving it glowing."

Amit R.

Delhi

"The Pore Minimizer Serum has significantly reduced my pore size."

Neha K.

Bangalore

"The Collagen Face Serum has made my skin feel firmer and more youthful."

Ravi

Pune

"KassCare's products are gentle yet effective, perfect for my sensitive skin."

Sanya T.

Kolkata

"I love how KassCare educates customers about skincare; it shows they care"

Vikram P.

Chennai

"The products are luxurious and truly make a difference in my skin health."

KassCare

Our Story

KassCare